Hijackk, a restaurant on wheels, will soon serve diners information about various tourist attractions in Gujarat. Not only this, it will also offer booking facilities to people keen to explore such places. This initiative to promote tourism is the result of a strategic tie-up between the restaurant and state-owned Tourism Corporation of Gujarat Limited (TCGL).
Hijackk is basically an eatery on a double-decker bus. In a short period, it has become quite popular. An official of TCGL said that the restaurant had been appointed as an official partner for providing tourism-related information and booking services.
Interestingly, as part of the agreement, the mobile eatery will organise trips for sightseers. It will halt near heritage places such as Sabarmati Ashram and Adalaj ni Vav; shrines like Akshardham Temple in Gandhinagar and Modera Sun Temple in Motera and institutes like MICA and IIMA. A visit to Tata Motors’ Nano plant in Sanand is also under consideration.
“It (Hijackk) is doing good business. It attracts people who don’t mind spending lavishly. This is one of the reasons why we have entered into a tie-up with the restaurant,” a senior tourist officer of TCGL, H D Pradhan, said. “We are confident that the move will help promote tourism in Gujarat.”
Pradhan said that participants of the forthcoming Vibrant Gujarat Global Investors’ Summit could board the restaurant on wheels for sightseeing. Anirvan Dam, the director of Moistclay Entertainment & Media that owns Hijackk brand, said that the company was planning to start more such eateries.
“We see 1,500 to 1,800 visitors every month. We now plan to introduce seven Hijackk buses. Of these, one will be started in Surat and one in Rajkot,” he said. “By the end of this financial year, our monthly footfall should go up to 7,000.” Hijacck is also working out packages for local, national and international clients.
We see 1,500 to 1,800 visitors every month. We now plan to introduce seven Hijackk buses
— Anirvan Dam, director of Moistclay
Entertainment & Media that owns Hijackk
Source: Ahmedabad Mirror 30th November, 2010
This comment has been removed by the author.
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteVery inspiring. Thanks for sharing. The different places to visit in Ahmedabad ensure a hearty dose of sightseeing. One may send many carefree hours exploring the natural as well as manmade Ahmedabad tourist places. Check out all best places to visit in Ahmedabad also.
ReplyDelete